What Is New Asurion Corp?

What Is New Asurion Corp?

In the dynamic landscape of consumer services, N.E.W. Asurion has consistently been a noteworthy player, providing extended service contracts and cutting-edge handset protection programs.

Nestled in the vibrant city of Nashville, Tennessee, this company has undergone significant transformations, with its evolution marked by strategic investments, mergers, and successful exits.

In this blog post, we delve into the latest developments surrounding Asurion Corp, shedding light on its journey from inception to its current standing in the industry.

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Foundations and Diverse Offerings

Established as N.E.W., the company initially gained recognition as an independent third-party provider managing extended service contracts across a wide spectrum of products.

From consumer electronics and appliances to home office equipment, lawn and garden tools, home satellite TV equipment, power tools, and even jewelry – N.E.W. Asurion positioned itself as a comprehensive solution for consumers seeking protection and support for their valuable possessions.

Strategic Investment by Freeman Spogli

A pivotal moment in the company’s history occurred when Freeman Spogli, a private equity firm, made a strategic investment in N.E.W.

This investment not only bolstered the company’s financial standing but also paved the way for further growth and expansion.

Under the influence of Freeman Spogli, N.E.W. Asurion strengthened its position as a reliable service provider in the extended warranty and protection plan space.

Merger with Asurion

In 2008, N.E.W. Asurion underwent a transformative merger with Asurion, a company specializing in phone warranties.

This strategic move not only broadened the company’s service offerings but also positioned it as a prominent player in the realm of handset protection programs.

The merger brought together the expertise of two industry leaders, creating a synergy that would shape the future of Asurion Corp.

Freeman Spogli’s Exit Strategy

Freeman Spogli’s investment in N.E.W. Asurion culminated in a successful exit strategy in 2012. The exit was orchestrated through a combination of recapitalizations and the sale of the company to a consortium of private equity buyers. This marked a significant milestone for N.E.W. Asurion, showcasing its appeal and value in the eyes of industry players and investors alike.

Current Landscape and Future Prospects

As of today, Asurion Corp stands as a testament to adaptability and resilience in a rapidly evolving market. The merger with Asurion and the strategic investments by Freeman Spogli have positioned the company as a comprehensive provider of extended service contracts and protection plans, particularly in the realm of mobile devices.

Looking ahead, the future prospects for Asurion Corp seem promising. With a robust foundation, a diverse portfolio of services, and a track record of successful partnerships, the company is well-positioned to navigate the challenges of an ever-changing industry.


The journey of Asurion Corp, from its roots as N.E.W. to its current standing, is a testament to the dynamic nature of the consumer services landscape.

The strategic investments, mergers, and successful exits have shaped the company into a versatile and resilient entity.

As we move forward, it will be fascinating to witness how Asurion Corp continues to innovate and adapt, providing consumers with the protection and peace of mind they seek for their valuable possessions in this fast-paced digital age.

What Does Asurion Do?

Asurion, a global leader in the realm of tech care and device protection plans, has emerged as a go-to solution for millions of users worldwide.

With a customer base exceeding 280 million, Asurion’s influence reaches far and wide, providing a comprehensive suite of services that go beyond traditional protection plans.

Below, we’ll delve into the intricacies of what Asurion does and how its services can benefit users across the globe.

The Asurion Ecosystem

Asurion’s reach is extensive, catering directly to customers and establishing collaborations with major wireless carriers and online retailers.

The company’s services extend beyond mere protection against tech mishaps; they include access to proficient tech support experts capable of resolving a spectrum of tech-related challenges.

Whether it’s a malfunctioning phone, WiFi setup issues, or safeguarding valuable home tech, Asurion aims to be a one-stop-shop for total tech care.

uBreakiFix: A Repair Network Powerhouse

As the parent company of uBreakiFix, a prominent tech repair retailer, Asurion has created a vast network of over 700 stores nationwide.

These uBreakiFix locations are equipped to assist with tech issues, offering comprehensive support for protection plan claims and walk-in repairs.

With over 20 million repairs executed, ranging from mending cracked phone screens to restoring vintage arcade games, uBreakiFix stands as a testament to Asurion’s commitment to providing quality repair services.

Protection Plans Tailored to Your Needs

Asurion offers a variety of protection plans, addressing different aspects of tech care. Whether bundled with device purchases or through independent enrollment, these plans cater to individual preferences and budgets.

For example, the Phone Protect plan, priced at $4.99 per month, and the HomeDevice Protect plan, priced at $11.99 per month, provide users with options that align with their specific needs and the value of their devices.

Financially Sensible Approach to Tech Care

In a world where the average U.S. household possesses 16 connected devices, the financial implications of device breakdowns can be significant.

Asurion’s protection plans offer a financially sensible approach by bundling coverage for an unlimited number of eligible devices under a single umbrella.

With the cost of repairing a TV averaging $210 in 2022, the $11.99 per month for the HomeDevice Protect plan becomes an economically sound choice, potentially saving money even if each item malfunctions only once in five years.

Smart Tech Support for Seamless Experiences

One standout feature of Asurion’s protection plans is the inclusion of smart tech support. This feature provides users with access to expert assistance and, in some cases, 24/7 live support for immediate problem resolution.

Whether it’s navigating device setup complexities, addressing connectivity issues, or seeking feature tutorials, Asurion’s smart tech support eliminates the need for extensive online research, providing users with a human touch to their tech care needs.

A Reliable Tech Safety Net

Asurion’s reputation as a comprehensive tech care provider is well-earned. From fixing malfunctioning devices to resolving connectivity challenges, their protection plans combine convenience, quality, and a human touch to serve as a reliable tech safety net.

Asurion’s commitment to keeping devices operational ensures an enduring enjoyment of technology for years to come. Whether you’re a tech enthusiast or someone who relies heavily on connected devices, Asurion’s services are designed to make your tech experience smoother and more secure.

What Is The Mission Of Asurion?

What Is The Mission Of Asurion

In this blog post, we delve into the core mission of Asurion, exploring how it aims to redefine the tech experience for users across the globe.

A Holistic Approach to Tech Solutions

Protect, Connect, and Enjoy

At the heart of Asurion’s mission lies the commitment to being an encompassing solution for all things tech. The three pillars — protect, connect, and enjoy — encapsulate the brand’s dedication to providing a holistic experience for users.

1. Protect: Safeguarding Your Digital Investments

Asurion understands the significance of your tech investments. Whether it’s the latest smartphone, a smart home device, or any other gadget in your arsenal, Asurion is there to safeguard it. The company doesn’t just stop at traditional insurance; it goes beyond, offering comprehensive protection plans that cover accidental damage, device malfunction, and even loss or theft.

2. Connect: Seamlessly Integrate Your Tech Ecosystem

Living in a connected world means managing a multitude of devices, each with its unique specifications and features. Asurion aims to simplify this complexity by providing seamless connectivity solutions. Whether you’re setting up the latest addition to your connected home or troubleshooting network issues, Asurion ensures that your tech ecosystem operates smoothly.

3. Enjoy: Enhancing Your Tech Experience

Tech enthusiasts often crave more than just the basic functionalities of their devices. Asurion recognizes this desire and goes the extra mile to enhance your tech experience. From repairing or replacing damaged devices to introducing you to the latest tech trends, Asurion is committed to making your digital life not just easier but also more amazing.

The Asurion Difference

What sets Asurion apart is its device-agnostic approach. It doesn’t matter if you’re an Apple aficionado, an Android enthusiast, or someone who revels in the diverse world of tech platforms — Asurion is there for you. The company’s commitment to providing solutions irrespective of the device, network, or platform is a testament to its customer-centric philosophy.

Making Lives Easier and Tech More Amazing

Asurion’s mission isn’t just about fixing gadgets; it’s about empowering users to embrace and enjoy technology without the constant worry of mishaps. By offering a suite of services that extends beyond traditional insurance, Asurion is on a mission to redefine the way we perceive and interact with our digital world.

In conclusion, Asurion’s mission is clear: to be the go-to companion for tech enthusiasts, providing unparalleled protection, connectivity, and enhancement services. As technology continues to advance, Asurion remains steadfast in its commitment to making lives a little easier and tech experiences a lot more amazing. Embrace the future of worry-free tech living with Asurion by your side.

Does Asurion Cost Money?

Yes, Asurion is a company that provides insurance and protection plans for various electronic devices, such as smartphones, tablets, and other gadgets.

These protection plans typically come with a cost, and the pricing can vary depending on factors such as the type of device, coverage options, and the terms of the plan.

If you purchase a protection plan from Asurion, you will likely be required to pay a monthly or annual fee to maintain coverage.

In return, the plan may offer protection against accidental damage, loss, theft, and other issues that may occur with your device.

It’s important to carefully review the terms and conditions of the specific protection plan you are considering to understand what is covered and any associated costs.